Presentation of the multi-sensory tourism development strategy
Due to a great interest of the actors in tourism for participation in the process of defining the strategy and action plan for multi-sensory tourism development and promotion, the second regional conference was held on April 6, 2019, in the Hotel Kragujevac.
On the occasion of the Wine Salon, which was attended by a large number of the interested in gastronomy and wine tourism, the action plan which has been developed within the project ADRION 5 SENSES was presented to the participants. Šumadija and Pomoravlje wine tours and gastronomic offer, have been recognized as a great potential of the region and a basis for the improvement of multi-sensory tourist offer that gives the visitors experience for all senses.
In accordance with trends in tourism and potentials of the region, priorities for a longer strategic period and activities for a three-year action plan were defined. The Regional Economic Development Agency for Sumadija and Pomoravlje, as a partner on the project, organized the presentation. The Strategy and Action Plan will be presented to other project partners. Our region's action plan will be an integral part of the unified strategy for the ADRION region.